Who’s spamming me with Meijer ads?

I’ve noticed something over the last few days: many of the web pages I load now show Meijer ads in place of their “normal” banner ads. This seems unusual, given that Meijer is such a regional company. This might be a case of cookie-based ad targeting, or it might be Buckeye experimenting with deep packet inspection for ad insertion. I surely hope it’s the former, and not the latter.

Update: duh, I should have looked more carefully at the ads; they all say “Ads by Google” at the bottom. Mystery solved.

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